Juicy Couture is a contemporary line of both casual and dressy apparel Juicy Couture Kids based in Arleta, California, founded by Gela Nash-Taylor and Pamela Skaist-Levy. Now owned by the Liz Claiborne fashion company, Juicy is acknowledged for their terrycloth and velour tracksuits as well as other clothing and accessories.
Today, Juicy Couture's women's clothing remains generally the same, although the concourse now carries men's clothing, cosmetics, jewelery, handbags, and children's clothing. Liz Claiborne is be issued to have sold $258 million worth of Juicy Couture merchandise in the first six months of 2008 despite the almost worldwide recession. Juicy Couture is known for its enormous hunk of slogans and symbols. The company disappointment never given over peculiar only slogan at any particular time, except for slogans that are attached to a certain product, such as "Viva La Juicy," and the Viva La Juicy perfume.